But our story doesn’t end there. Since our first loaf made its way into shops in 2009, we’ve continued to bring you gluten-free food that tastes great.
We’re delighted that our range now covers the brilliant basics, like soft white gluten-free bread, fibre-filled wraps, and protein-packed pasta – all gluten-free and bursting with flavour.
Starting the day with a great breakfast shouldn’t be off the table, either. Our gluten-free crumpets, pancakes, and range of breakfast bakes give you a wide variety of options for the most important meal of the day.
If you’ve got a sweet tooth, our gluten-free muffins and cupcakes hit the spot.
If you like to cook creatively, our gluten-free puff pastry and shortcrust pastry is perfect for pies, quiches and pastries.
Explore our full range to see for yourself that gluten-free food certainly doesn’t mean flavour free!









Unlike ordinary rolls, our Feel-Good White Rolls are baked with a touch of chicory root - a prebiotic fibre that feeds your friendly gut bacteria. Not only are these gut lovin’ rolls high in fibre, they are gluten free and boosted with a whole host of vits and mins too. Clever. (Genius, really.)
†These rolls are baked with chicory root inulin, a naturally occurring prebiotic fibre that contributes to normal gut function through more frequent bowel movements (put simply, it helps you go a bit more often, which is a very good thing)! 1 roll contains 3g, one quarter of your daily suggested intake of 12g.
^Iron contributes to the normal function of the immune system.
